Jean Buridan (c. 1300-1360).
“Buridan’s Ass” is a paradox in philosophy, in which a hungry donkey, located at the mid-point between two bales of hay, is frozen in indecision about which way to go and faces starvation — he is unable to move one way or the other.
Jean Buridan was a French philosopher who lived in the fourteenth century. He was not interested in donkeys, but in human morality. He wrote that if two courses of action are judged to be morally equal, we must suspend a decision until the right course of action becomes clear. The idea of the paradox can be found in the writings of the ancients, including Aristotle.
A fascinating parallel between a brilliant mathematician and an arch-villain of crime fiction is drawn in a forthcoming book – 
